Magpie Technology

Magpie is a marketing measurement partnership. A combination of powerful data science models and sharp advice. Together they turn your marketing data into powerful insights to optimize your marketing strategy.

Thijs and Steef are marketing attribution enthusiasts, with many years of experience in marketing effectiveness measurement. Formerly working at Coolblue and MyJewellery, Magpie Technology has hands-on experience on incrementality experiments and implementing statistical models, like Marketing Mix modeling and Multi Touch Attribution. They are on a mission to leave our footmark on each marketing strategy.